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Murmura unveils the truth behind what is in your skincare and how this works best for your skin type. Without a good understanding of how our skin works, it’s very difficult to make informed decisions about what products we should use and routines to follow.

Our mission is to empower and educate our customers to understand what products and ingredients are right for their skin and bring you the best products possible for you to achieve clear, glowing and youthful skin.

We provide expert views on skincare trends and innovations, with an accent on Korean beauty and create specialist insights and tips to help you get the most of your products. Led by founders Will and Sarah, our curation team work with industry insiders and leading brands to bring you all you need to know to make informed decisions about your skincare, in one place.

Helping you to discover the best skincare products out there we have curated an unparalleled selection of the world’s best skincare products. All product ranges are handpicked and tested as we search for the most effective brands.

When Murmura’s founders discovered Korean skincare and researched what was behind this craze, we found a whole new approach to skincare that was vastly different to what we’re familiar with from Western brands. Their philosophy is all about the use of natural ingredients and traditional processes that truly work. With such demanding Korean consumers, skincare brands are continuously improving and innovating to bring their customers the highest quality products.

We’ve gone global to help you discover the world of Korean skincare and highlight the best products necessary to enhance your skin's condition.